Statement Regarding Cookies and Other Technologies
This Statement Regarding Cookies and Other Technologies (this “Statement”) describes the different types of Cookies and Other Technologies that may be used in connection with the websites and apps (the “Site”) owned or controlled by SEASONS Vacation Club. This Statement also describes how you can manage Cookies and Other Technologies.
Our Collection and Use of Other Information
Like many other websites, our Site may use “Cookies” or “Other Technologies” (such as “pixel tags,” “web beacons,” “clear GIFs,” links in emails, JavaScript, device IDs assigned by Google or Apple, or similar technologies). Cookies and Other Technologies allow us and third parties to obtain information about your visits to the Site, including to analyze your visiting patterns. We use this information to process your reservations or requests and to deliver online and mobile advertisements, messages, and content for us and others that are specific to your interests.
Cookies are small text files that are stored on your computer or mobile device (“device”) when you visit a website. Cookies alone cannot be used to disclose your individual identity to us, though in some cases we may tie third-party Cookies to personal information you have provided to us or that we have otherwise obtained about you. Cookies may be used on the Site in order to improve your experience. For example, we will use Cookies to:
- •Remember your username and password for future visits so that log-in is easier and faster;
- •Remember your language and other preferences;
- •Ensure you obtain all requested information;
- •Provide a safe and secure service for online transactions;
- •Track your response to advertisements and website or app content for analysis, and the number of times we send you the same advertisement;
- •Measure how many people use the Site, and how they use it, so that we may keep it running quickly and efficiently; and
- •Help us and others deliver communications and content to you that are relevant and responsive to your interests and location.
Types of Cookies
Below are the different types of Cookies that may be used on the Site.
Essential Cookies
Essential Cookies are necessary for the Site to work and enable you to move around it and use its services and features. Disabling these Cookies may make the services and features unavailable.
Functional Cookies
Functional Cookies are used to save your settings on the Site, such as your language preference or booking information you have previously used when booking a hotel with us. We also use Functional Cookies to store such things as the last hotel you searched for, so that you can easily find it the next time you visit. Some Functional Cookies are essential to viewing maps or videos on our Site. We also use “Flash Cookies” for some of our animated content.
Session Cookies
Session Cookies are stored only temporarily during a browsing session and are deleted from your device when you close the browser. We use Session Cookies to support the functionality of the Site and to understand your use of the Site, that is, which pages you visit, which links you use, and how long you stay on each page.
Persistent Cookies
Persistent Cookies are not deleted when you close your browser but are saved on your device for a fixed period of time or until you delete them. Each time you visit the Site, the server that set the Cookie will recognize the Persistent Cookie saved on your device. We and others use Persistent Cookies to store your preferences, so that they are available for your next visit, to keep a more accurate account of how often you visit the Site, how often you return, how your use of the Site may vary over time, and the effectiveness of advertising efforts.
Advertising Cookies
Advertising Cookies allow us and other advertisers to show you the most relevant products, offers, and advertisements on the Site and third-party sites, or through emails or other message platforms. For example, some Advertising Cookies help our service providers and other advertisers select advertisements that are based on your interests, including those expressed or inferred by visits to our websites or apps or across other websites, online services, and apps over time. Others help prevent the same advertisement from continuously reappearing for you. These types of Cookies also help us provide you with content on the Site that is tailored to your interests and needs. As noted below, some Analytics Cookies and Other Technologies are used in part to facilitate advertising.
Social Plug-In Cookies
Advertising Cookies also include Social Plug-In Cookies. Social Plug-In Cookies are used to share content from the Site with members and non-members of social media networks such as Facebook, Twitter, YouTube, and Pinterest. These Cookies are usually set by the social networking provider, enabling such sharing to be smooth and seamless.
Analytics Cookies
Analytics Cookies collect information about your use of the Site and enable us to improve the way it works. These Cookies give us aggregated information that we use to monitor site performance, count page visits, spot technical errors, see how users reach the Site, and measure the effectiveness of advertising (including emails we send to you).
Other Technologies
Other Technologies may be used for the same purposes as our Cookies, to allow us and third parties to know when you visit the Site, and to understand how you interact with emails or advertisements. Through Other Technologies, non-personal information (e.g., your operating system, your browser version, and the URL you came from) or aggregate information may be obtained and used to enhance your experience and understand traffic patterns.
To the extent that information collected through Cookies and Other Technologies constitutes personal information, the provisions in the Privacy Statement apply and complement this Statement. Please note that at this time we do not honor Do Not Track and similar signals.
Managing Cookies and Other Technologies
If you want to remove or block Cookies from your device at any time, you can update your browser settings (consult your browser’s “help” menu to learn how to remove or block Cookies). Chroma is not responsible for your browser settings. You can find good and simple instructions on how to manage Cookies on the different types of web browsers at www.allaboutcookies.org.
Please be aware that rejecting Cookies may affect your ability to perform certain transactions on the Site, and our ability to recognize your browser from one visit to the next. You can also control tracking Cookies by installing browser extensions like Ghostery.
